Sekonda & Seksy Watches – A Brief History

A history of Sekonda watches began in Moscow in 1930 while using founding in the First Condition Watch Factory, the Soviet watch manufacturer. Created under orders of Stalin, the initial Condition Watch Factory was the initial Soviet work for balance manufacturing watch movements and watches. During World War Ii the factory was briefly evacuated but upon it’s return to Moscow it absolutely was renamed the initial Moscow Watch Factory. Through the Soviet era this factory manufactured many watches, particularly Poljot watches. These watches were chosen with the Soviet Military and were required to become of the extremely top quality consequently. The factory also manufactured the atmosphere pressure standard issue ‘Navigator’ watch worn by Yuri Gagarin on his historic first manned space flight.

The Petrodvorets Watch Factory could be the earliest factory in Russia. The factory, located in Saint Petersburg, started by Peter the fantastic in 1721, as well as, since 1962, has manufactured Raketa watches.

In 1966, Sekonda started inside the United kingdom. Sekonda imported the Poljot and Raketa watches within the USSR and re-badged these with the Sekonda name. Very top quality, reliable watches were relatively cheap and were extremely effective. Due to the introduction of quarta movement movements, Sekonda moved production to Hong Kong and began generating fashionable watches using this new technology. Excellent marketing secrets and a number of great watches introduced Sekonda money watches than almost every other brand inside the Uk in 1988. It remains held since due to a constantly expanding, innovative choice of watches.

In 1998, this wrist watch market began to develop with plenty of fashion watch brands designing and manufacturing their particular fashion watches. As opposed to growing the overall sales of watches, this introduced to business being spread more thinly across all the watch brands plus it increased to get apparent that Sekonda watches will need to diversify so that you can maintain its market leading position.

In 2004, Sekonda watches added the trendy and contemporary ladies Seksy watch line to it’s range. The Seksy watch range would have been to be directed at the 25 to 35 age group and would get the well-known and efficient Sekonda watch brand. This brand recognition would instil customer confidence in this particular new choice of ladies Seksy watches. The very first Seksy watch range contained eleven watch models with a few excellent marketing campaigns along with a couple of very clever and innovative watch designs, a number of these Seksy ladies watches quickly increased to get greatest sellers. The success from the Seksy watch brand motivated Sekonda to develop the Seksy watch line near to thirty models in the year.

Yearly following a launch in the ladies Seksy watches, Sekonda introduced the Sekonda One choice of watches. The Sekonda One watches are fashion watches directed at men and, similar to the women Seksy watches, stick with Sekonda’s winning philosophy of offering good quality watches in an inexpensive point. Both lines have since been heavily marketed.

Typically the most popular Seksy watch line is the Seksy Hidden Hearts ladies watch, a elegant chrome plated bracelet watch that contains interlinked heart shapes developing the bracelet and situation, a mother of jewel dial and Swarovski crystals occur the problem and dial with a high quality Japanese quarta movement movement. Another popular Seksy watch could be the Seksy Eclipse ladies watch, a Swarovski stone set chrome plated quarta movement watch by getting an ‘eclipse’ design built-into the problem and each watch link. Other ladies Seksy watches are the Seksy Curve ladies watch as well as the Seksy Electra ladies watch, both chrome plated, stone set contemporary designs with beautiful shapes.